COD vs. BF3 marketing war

Thursday, April 7th, 2011

Written by: Drecks

The impending Battlefield 3 vs. Call of Duty marketing battle will cost the games’ respective publishers around $200 million, EA boss John Riccitiello has claimed. Riccitiello made the revelation during a presentation at the Ad Age Conference in New York, while talking up the impending showdown between its DICE-developed sequel and the next entry in Activision’s juggernaut FPS brand. Read story
Source: Eurogamer

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Posted in Battlefield 3, Games

2 Comments

dontfeedtheanimal says:

April 7, 2011 at 7:41 pm

“This game is designed to take that game down.”

Ugh. That doesn’t make me feel any better about BF3.

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http://www.gather.com/viewArticle.action?articleId=281474979240351 says:

May 28, 2011 at 6:15 pm

medical assistants are the best…

healthcare jobs are still abundant…

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COD vs. BF3 marketing war

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